Link: While Superheroes Conquer Media, Comic Books Battle Stigma

Posted by Alexandra Salazar on Sunday, October 6, 2013

This article by Melissa Rayworth of the Arkon Beacon Journal reports well on a very strange phenomenon: the mass-media bullies that once and still bully comics for being either too childish or too adult, too intellectual/nerdy or too uncultured, are cashing in on comic book idols. Meanwhile, comics themselves don't enjoy as much cultural uplift as the over $150 million gross of Marvel's The Avengers would suggest.

They've certainly cleaned up some, but it took way too long for Ant Man and Wasp to get a movie.

Rayworth quotes con-goers on their thoughts:
“If you tell somebody you read Captain America now, they know who you’re talking about,” said Sims, who blogs at websites including ComicsAlliance.com. “The characters’ being visible lessens the kind of stigma of reading comics, because people know those characters and have affection for them.”
But only to a point. Amanda Osman-Balzell is a married opera singer raising a toddler daughter while attending graduate school. When new friends visit her Tempe, Ariz., home, they raise eyebrows at her stash of comic books. 
“They see that we have comic books,” she said, “and they look at us like, ‘Really? You guys look so normal.’ ” 
She explains that many of today’s comic books boast intricate artwork and story lines far more complex and thought-provoking than their big-screen counterparts. But friends roll their eyes when she describes comics as “literature.”
There's no denying that comics have had a spotted past when it comes to integrity in storytelling. Any comic book fan can bemoan the ridiculousness of the Silver Age, and the un-needed darkening of beloved icons in recent decades.

And whatever this is. (Tarot/3 Kittens #74)

But is this really any worse or different than other forms of media? Surely written media has endured The Eye of Argon. Radio shows once were obligated to include advertisements in their actual fiction content (resulting in many a baffling radio drama about dish soap, for example). And is it any worse than television, with Toddlers and Tiaras?

Comics as a medium are older than television. And yet, television is now an ubiquitous part of our media culture. What's held comics back? Is it really the superheroes, when they score millions at the box office?

Or is it us?

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